From Drone Hobbyist to Social Media Strategist

Your Social Media Strategy
3 min readJul 17, 2024

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Photo by Irene Strong on Unsplash

What does it take to transform a niche hobby into a thriving career? In this article, I will share my journey from being a drone hobbyist to becoming a social media strategist. This transformation wasn’t just a change in my career path, but an evolution in my skillset and understanding of social media. If you’re passionate about social media and looking to turn that interest into a career, this article is for you.

Instagram and Drones: The Beginning

My journey began with a simple goal: sell drones on Instagram.

While the sales were modest, the account growth was astonishing. I realized the potential of social media beyond just sales.

The key takeaway was how a focused passion could drive engagement and build a dedicated following.

Immersing in Social Media Groups

To deepen my understanding, I joined several Facebook groups focused on Instagram growth.

The wealth of knowledge in these communities was immense. Members shared tips, strategies, and case studies that were invaluable.

Participating in these groups broadened my perspective and introduced me to new tactics.

Stepping into Consultancy

With my newfound skills, I began offering consultations.

Practical application enhanced my expertise further. Each consultation was a learning opportunity, refining my approach and strategy.

Consulting allowed me to apply theoretical knowledge in real-world scenarios, sharpening my skills.

Practicing with Volume: My Approach

Practice is crucial. I asked group members to drop their accounts for free audits.

I audited hundreds of accounts, from newbies to well-established ones. This volume of practice was essential.

Each audit provided unique insights, making me proficient in identifying common pitfalls and effective strategies.

Range of Accounts

Exposure to diverse account sizes gave me insights into various strategies and challenges.

From small personal blogs to large brand accounts, each required a different approach. This diversity was enlightening.

It taught me to tailor strategies based on specific needs and goals.

Efficiency in Strategy Development

I developed the ability to quickly identify impactful improvements for different types of accounts.

Efficiency became a key strength. I could now diagnose issues and propose solutions swiftly.

This skill is crucial for any social media strategist aiming to deliver value promptly.

Here’s What You Can Do to Enhance Your Skillset

Seek Out Learning Communities

Join groups and forums related to your interest. The shared knowledge is priceless.

Apply Your Learning Practically

Put your knowledge to the test. Practical application solidifies learning.

Offer Your Skills as a Service

Start with free consultations or audits. This builds experience and credibility.

Set Yourself Challenges

Challenge yourself to improve accounts of different sizes and niches. This enhances versatility.

Review and Reflect on Your Work

Constantly review your strategies and outcomes. Reflection leads to improvement.

Reflecting on Growth

Personal interests can lead to unexpected and rewarding career paths.

Embrace your passions and be open to where they might take you.

Conclusion

The transition from a drone hobbyist to a social media strategist highlights the potential within niche interests. By immersing in learning communities, practicing extensively, and offering services, you can transform a hobby into a successful career. Always review and reflect on your work to keep improving. Your passion might just be the key to your next professional leap.

💡 Hey, my name is Frank Velasquez. I’m a social media strategist and consultant.

→ Find me on LinkedIn.

→ Get FREE GPTs I use to create social strategies HERE

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Your Social Media Strategy
Your Social Media Strategy

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