How to Get Your First 1000 Followers and Generate Leads: A No-BS Guide

Your Social Media Strategy
3 min readSep 10, 2024

--

Let’s cut through the noise. You want followers, and you want them to turn into leads. I’ve been in the social media game for over 8 years, and I’m about to give you the real deal on how to make it happen.

Photo by Firmbee.com on Unsplash

1. Ditch the Brand Account — Get Personal

Here’s the truth: personal accounts crush brand accounts. Why? Because people connect with people, not logos.

Your Face, Your Voice

  • Put yourself out there. Your actual face. Your real voice.
  • Be relatable. Be engaging.
  • Most importantly, build trust.

I’ve seen it time and time again with the brands I’ve worked with. The moment we switch from a faceless brand to a personal approach, engagement skyrockets.

2. Choose Your Battlefield Wisely

Don’t spread yourself thin trying to be everywhere at once.

Platform Selection Is Key

  • Go where your audience hangs out. Not where you think they should be.
  • Master one platform before you even think about expanding.
  • Once you’ve got the hang of it, you can post once and share twice. Efficiency at its finest.

3. Content Pillars: Your Foundation for Growth

You need a strategy. Winging it won’t cut it.

Define Your Purpose

  • Are you here to educate? To entertain? Or both?
  • Focus on broad, industry-related content. Leave the product pushing for later.

I’ve built social media strategies for countless brands, and I’ll tell you this: the ones who provide value first always come out on top.

4. Posting Cadence: The Rhythm of Growth

You’ve heard it before, but I’ll say it again because it’s true: consistency is key.

Find Your Rhythm

  • Set a cadence you can actually stick to. Don’t overcommit and burn out.
  • Aim for 3 posts a week. If you can handle 5, great.
  • Don’t forget daily engagement. It’s not just about posting; it’s about connecting.

The Path Forward

Stick to this plan for a couple of months. I promise you’ll see your follower count grow. But remember, it’s not just about the numbers. It’s about building a community that trusts you and values what you have to say.

Post with purpose. Continuously refine your approach based on feedback and performance. This isn’t a set-it-and-forget-it game. It’s an ongoing process of learning and adapting.

I’ve been in the trenches, building social media campaigns, managing product launches, and running ad campaigns. Trust me when I say that this approach works. It’s not about fancy tricks or gaming the system. It’s about showing up, providing value, and being genuinely you.

So, are you ready to put in the work? Because that’s what it takes. No shortcuts, no magic bullets. Just consistent effort and smart strategy.

Start today. Pick your platform. Show your face. Provide value. Engage daily. Watch your followers — and your leads — grow.

💡 Hey, my name is Frank Velasquez. I’m a social media strategist and consultant.

→ Find me on LinkedIn.

→ Get a FREE GPT to build faster strategies HERE

--

--